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Experienced Digital Designer specializing in UI/UX, motion, and branding. Focused on user-centered design, handle the entire design journey from brand identity, wireframes, and prototypes to final assets.                           









PartyTomorrow Mini App

Client: NEON DIGITAL   
Year: 2020     
Category: UI, UX, Visual Identity    







Client: Greater London Authority    
Year: 2023     
Category: UI, UX  


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DOTS by eBay

Client: eBay    
Year: 2022     
Category: Product, UX, UI   




Client: Playgroundz Festival     
Year: 2020     
Category: Rebranding, Visual Identity, Product    


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Xi Wangfu Bakery

Client: Xi Wangfu    
Year: 2022     
Category: Motion, Visual Identity  




CHUN Visual

Client: Moutai    
Year: 2020     
Category: Motion, Visual Identity, 3D, Video Editing   





IBOX Brand Motion

Client: IBOX   
Year: 2018     
Category: Motion, Visual Identity    




Client: TAIHE Music Group     
Year: 2022     
Category: Branding, Visual Identity    


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Sauce 

Client: SAUCE Shenzhen     
Year: 2019     
Category: Motion, 3D, Video Editing   




Pac Star Branding

Client: Pac Star     
Year: 2022     
Category: Branding, Visual Identity




BG motion

Client: BG     
Year: 2020     
Category: Motion, 3D, Branding, Website




Oloop

Client: Oloop    
Year: 2022     
Category: Motion, Poster    


 




Client: Fresh Club     
Year: 2020    
Category: Branding, Visual Identity    


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Sauce Club Branding

Client: Sauce Club     
Year: 2019     
Category: Branding, Visual Identity    


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Mustel

Client: Mustel     
Year: 2023     
Category: Branding, Visual Identity, Motion    




Tiger Roars Visual Identity

Client: Fresh Beijing     
Year: 2021     
Category: Motion Design, Visual Identity




ROOMATE Branding

Client: ROOMMATE     
Year: 2022     
Category: Branding, Visual Identity




YÜ Branding

Client: YÜ Club     
Year: 2022     
Category: Branding, Visual Identity
CONTACT     





JAMES LI IS A LONDON-BASED DESIGNER THAT SPECIALIZES IN CULTURAL VISUAL COMMUNICATION. HIS EXPERTISE LIES IN BRANDING, VISUAL IDENTITIES, MOTION, AND WEBSITE DESIGN. JAMES FIRMLY BELIEVE IN A CORE ETHOS: CULTURE OVER DESIGN︎.
    
©Goodstuff Studio       
jamesleework@outlook.com